

Build an Inclusive Brand
Join branding experts Marietta Gentles Crawford and Wendy Steele as they share practical steps for building an inclusive brand for your career services business.
In this hands-on session, you'll explore:
- why inclusivity matters and how to create an inclusive niche that improves reach, visibility, and profitability for your business
- key places to assess your current brand and a checklist for rebranding your look and content
- how to adjust your marketing messages, imaging, and strategies to build a diverse community
- how to address your own bias in when serving customers and talking to prospects
- resources for gathering diverse images, sharing content from diverse sources, and diversifying your community
- an in-depth look at how your website content can drive better SEO and make sure you are visible to your target audience ... not just one sliver of those you could serve!
If you are looking to refresh and expand your brand, join us to learn and start transforming your brand.
Get immediate access to the video recording and handout so you can view it whenever you wish as often as you wish!


Note: This event is free for our Career Industry Authority All-In members. See your Group area in Mighty Networks for access.
CTL Associates can access their discount link here: https://ctl-rwa-academy.mn.co/posts/career-thought-leader-associates-discount-codes
RWA Students & Graduates log in here to get your discount code: https://ctl-rwa-academy.mn.co/posts/mrws-rwa-graduates-discounts-perks
About the Presenters
Marietta Gentles Crawford has been featured on websites like Business Insider, Forbes, Money, The Muse, Inc., Fast Company, Thrive Global, and HuffPo.
She's also the author of From Nine to Thrive: A Guide to Building Your Personal Brand and Elevating Your Career—a personal branding book that’s been a go-to career guide for both intrapreneurs and entrepreneurs.
Before taking the big leap to start her own business, MGC Ink, she worked within Fortune 500 companies for 15+ years as a corporate trainer and writer. She credits her small but powerful LinkedIn network for helping her elevate her online brand.
Now she shows small business owners, consultants, and freelancers how to build a personality-driven brand on LinkedIn and use their digital footprint to attract high-calibre money-making opportunities.
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