

Write stories that stand out in a stack of resumes and attract your clients' ideal audience.
Use storytelling to demonstrate client qualifications and fit as they transition careers, industries, or into their own business.
Engage readers with search-optimized, storied LinkedIn profile content that goes beyond the resume.
Go beyond getting clients "found" -- get them hired!


This class is offered once each calendar year. You can also complete the course at your own pace by listening to the recordings. Self-paced students have access to classes, materials, and homework assignments at their own pace. Self-paced and live web class students both receive the same individualized feedback and access to one-on-one time with instructors.
After this 4-week program, you'll walk away with:
- an understanding of the neuroscience behind stories so you can strengthen the connection with your reader
- tools to identify client brand attributes and gather stories so you communicate your client’s unique promise of value in their voice (which also means you'll write faster!)
- steps (with examples!) to turn stories into content in a variety of ways so you can write stories for more traditional clients and those who want to be bold with their stories
- confidence gained from writing storied resumes, profiles, and more, with detailed written feedback from instructors and peer input (structured and instructor-facilitated in class)
- lifetime inclusion in the Academy Certified Career Storyteller directory, RWA community conversations, and other perks offered to RWA graduates (no renewals and no membership required to maintain certification)
Session 1 Available Within Hours of Purchase


This class is offered once each calendar year. You can also complete the course at your own pace by listening to the recordings. Self-paced students have access to classes, materials, and homework assignments at their own pace. Self-paced and live web class students both receive the same individualized feedback and access to one-on-one time with instructors.
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- Preferred optionOne-time payment ($869.00)$869.00
- Preferred optionPayment Program (2x $435.00)2x $435.00
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Need an invoice to pay by check?
Email marie@resumewritingacademy.com with the course you would like to take and the number of students you wish to enroll. Group rates are available for 3 or more individuals from the same organization.
RWA students and graduates (ACRW, ACPW) and Master Resume Writers get $200 off. See your community group for the discount code: https://ctl-rwa-academy.mn.co/groups/6437761/topics/7804637
Career Industry Authority Master Practitioner Members receive a $69 discount. See the Discount Code Topic for the code: https://ctl-rwa-academy.mn.co/posts/academy-certified-career-storyteller-discount
Career Industry Authority All-In Members receive a $69 discount. See the Discount Code Topic for the code: https://ctl-rwa-academy.mn.co/posts/academy-certified-career-storyteller-discount-23919294
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MEET YOUR INSTRUCTORS
Deb Dib
One of my heroes, author Dr. Brené Brown, talks about "Daring Greatly." And like many of my clients and colleagues, I did.
Years ago I started a part-time career service. A passion for building my skills and business kept me hurdling over courage challenges that scared the ___ out of me. That was daring greatly.
In 2004, after I became one of the first Certified Personal Brand Strategists, my mentor William Arruda encouraged me to niche my practice to clients whom I respected for their vision and values. I gulped and dared greatly.

No sharks or suits! Almost immediately gutsy, fun, ethical execs became my clients. I did the daring greatly happy dance!
Fast-forward to now; I'm grateful and humbled to be considered a leading voice in personal branding and career communications innovation—and I'm collaborating with inspiring colleagues who make a difference to their clients and their world.
Together, we strategize communications excellence for personal brands and LinkedIn visibility. We make work easier and more profitable—without losing voice or values. And we have fun!
Louise Kursmark
As a resume writer/executive career advisor, I have a single goal for each client: To tell his or her career story in a way that is memorable, meaningful, relevant, succinct, and interesting. Today, that means:
- Writing for today’s readers—shorter, tighter, harder-hitting copy.
- Getting to the heart of what makes each person unique and valuable.

- Unearthing and revealing personal, insightful details that illuminate character, personality, and motivations.
My own career journey has been a thrill ride since I launched my business back in the “dark ages” before the internet existed, when working from home was viewed as a quaint oddity and newspapers still published want ads. I’ve seen almost everything, thrived through it all, and continuously upgraded my skills to bring the best and the latest to my clients.
My wisest business decisions have sprung from my mantra, “find and work with smart, successful people.” I’ve partnered with Wendy Enelow on countless book projects and professional activities, including launching Resume Writing Academy and Career Thought Leaders; now I’m delighted to team with our successor, Marie Zimenoff, and the fabulous Deb Dib on this storytelling certification.
On a personal level, I've seen first-hand the power of setting clear, achievable, yet ambitious goals—and the thrill of reaching them. In the last few years I set my sights on a few mountaintops. I learned to swim, completed my first triathlon (then second, then third!), and had a personal essay published in the Boston Globe. In working with clients and with students, I get great joy from helping them achieve their own goals and reach their own mountaintops.
What’s next? While we can’t foresee the future, I confidently predict that our skills as career storytellers will be in increasing demand as job seekers struggle to get noticed in an increasingly crowded, competitive, and depersonalized market. We help them stand out with an authentic presence and valid, relevant experiences (stories) that resonate with employers.

My training as a career counselor gave me insight into the complexity of career transformation and the struggle of fitting passions and skills together. My experience witnessing thousands of transformations as a resume writer, trainer, and career/leadership coach fuels the work I do every day.
I equip career services providers with the tools, training, and support they need to succeed, convening a think tank of industry leaders to share “the now, the new, and the next” in careers with 10,000+ colleagues worldwide.
I champion the world’s premier resume training organization to provide leading-edge programs, content, and resources. We elevate writers’ skills to world-class standards through the Academy Certified Resume Writer and Profile Writer programs and Resume & Profile Writing E-Summits.
Visit www.careerthoughtleaders.com and www.resumewritingacademy.com to learn how we're changing the world...one career success story at a time.


Here are the top 6 reasons professionals from universities, community colleges, military transition centers, and in private practice choose Resume Writing Academy.
1. We've been training resume writers for more than 15 years and are known for being on top of the latest trends. You'll benefit from proven virtual training techniques and get access to resume, profile, and other document samples aligned with current trends.
2. From grammar to formatting and strategy, you'll learn everything you need to stand out as an expert in the field. Your comprehensive materials will include a wide range of strategies and styles.
3. You'll receive personalized feedback on 5 writing assignments from Deb, Louise, and Marie. It is one thing to learn concepts and see examples, it is much richer and more meaningful to receive expert, in-depth reviews of your work.
4. You get a great value as there are no renewal fees or membership required! Once you complete this comprehensive program, there's no continuing education requirement.
5. You can complete the training on your schedule or within a group webclass. No matter which option you choose, you'll have access to individual support and interaction with the RWA community.
6. You'll join a community of RWA graduates and students on 5 continents. The program teaches best practices in writing that work in all areas of the globe.
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